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Company and consumers crowdsourced support for research and wellness across the provinces.

PITTSBURGH (March 8, 2022) – When Women’s Health Collective Canada (WHCC) was created in 2020 it centred on a core premise: to ensure Canadian healthcare is more inclusive and intentional about addressing the needs of women. This mindset resonated with GNC, whose mission is to motivate and support the desire to Live Well. GNC joined WHCC as a partner organization in May 2021 and immediately kicked off a campaign to address two pressing challenges: fundraising and research for women. And today, on International Women’s Day 2022, GNC is proudly donating more than $7,000 to WHCC to help the organization continue to advance its mission.

“We’re deeply grateful to GNC for their generosity and commitment to moving the dial forward in women’s health research,” said Sharlene Rutherford, President and CEO of Alberta Women’s Health Foundation and Foundation Partner, WHCC. “Partners like GNC are also setting a strong example by amplifying the knowledge that, sadly, women’s health research has long been far behind. It’s through these partnerships that we will close the historic gaps that have existed in women’s health research. Together, we’re changing outcomes. We’re changing the trajectory of care for Canadian women.”

Since partnering with WHCC, GNC has enabled consumers to make donations to the Collective at its 50 retail locations in Canada as well as online at During each purchase shoppers can elect to round-up their final total to benefit WHCC or select a different donation amount altogether.

“We’re delighted to help build awareness of WHCC and how it is positively impacting women’s health initiatives in Canada,” said Nate Frazier, Chief Operating Officer, GNC. “Aligning ourselves with such a dedicated and purposeful organization is part of our mission to Live Well and we are committed to sustaining our partnership in 2022.”

Harnessing the shared influence of BC Women’s Health Foundation, Alberta Women’s Health Foundation and Women’s College Hospital Foundation – all of whom are founding partners of WHCC – the organization reaches and creates a positive impact throughout Canada.

To learn more about GNC, visit

About GNC
GNC is a leading global health and wellness brand that provides high-quality, science-based products and solutions consumers need to live mighty, live fit and live well.

The brand touches consumers worldwide by providing its products and services through company-owned retail locations, domestic and international franchise locations, digital commerce and strong wholesale and retail partnerships across the globe. GNC’s diversified, multi-channel business model has worldwide reach and a well-recognized, trusted brand. By combining exceptional innovation, product development capabilities and an extensive global distribution network, GNC manages a best-in-class product portfolio.

About Women’s Health Collective Canada

Women’s Health Collective Canada (WHCC) is a strategic alliance founded by three of the country’s leading women’s health and hospital foundations to raise awareness and funds for equity in women’s health research through unified advocacy across Canada.

Through intentional collaboration, our foundations are bringing resources and fundraising together to address the wider gaps we can’t tackle on our own.

Follow @WHCCanada on Facebook, Instagram, and Twitter.

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